In their “Built To Last” book, co-authors Jim Collins and Jerry Porras coined a term that vividly conveys the excitement, energy, and envelope-pushing boldness stirred up by one’s daring, razor-edge endeavours. That term: BHAG!
Huh? What’s a BHAG?
They are what Jim Collins referred to as Big Hairy, Audacious Goals, [thanks to funfitnessfast.com for their great image]. This is what Collins says about ‘the BHAG’ …
A decade ago, you’d be hard-pressed to find anyone in business who thought 20 and 30-year-olds were prime candidates as serious business partners. That has changed. Millennials, an era that starts with those reaching young adulthood around the year 2000 (actually those born anywhere from 1980 to 1999), have access to technology, communications, and publishing that simply wasn’t available decades ago.
They also have the capacity to utilise it in ever expanding and creative ways. As a result, they have much to offer in the new social media boom. Experian Marketing Services reveals latest demographic trends about these Millennials, who they call ‘the most diverse, informed and connected generation in the Western world.’ Here’s a complimentary copy of their report, Millennials come of age. Read More
Mark Twain once said, “Many a small thing has been made large by the right kind of advertising.”
While most advertising can be expensive, the best advertising and business promotions can be accomplished via low cost methods. In fact did you know that some of the best and most effective forms are actually FREE?
In a tight economy many small businesses cut their marketing budgets as the first expense to reduce, because of cash flow concerns. However when times are tough it’s even more important to keep your business brand front and centre. No matter which marketing methods (and we recommend you use a variety) you choose as a business owner, the key is to keep your promotional efforts going, and to never depend on one form of marketing if you want long term success. Read More
Australia is being totally transformed by population ageing, along with social, economic, and policy change, and so having a home based business in one’s retirement is becoming a more and more attractive option.
We are at a critical demographic turning point because the baby boom cohort – the 5.5 million people born between 1946 and 1965 – has begun to turn 65 years of age.
With the average 50 year-old Australian estimated to have currently less than $50,000 in retirement savings, there is an obvious need to find alternative ways to either save more or generate supplemental income starting now, and continuing throughout retirement.
The Savvy Team have just the best opportunity to help you make money from wherever you are, while helping you join them in the wellness industry and thus stay young and healthy, and provide a simple cost-free system to help you do it. Read More
